I’ve seen a lot of sponsorships with cryptocurrency in the fight sports world. The UFC just signed a deal with vechain. They’ve worked with crypto.com
ADCC is the Olympics of the submission grappling world. This seems like a big deal in our small community. Gordon’s by far the best grappler in the world right now.
Tezos has been sponsoring a grappling event called WNO where they recently gave out 500 XTZ as a bonus.
Is this something that we’ll continue to see? Whilst these are niche sports, the UFC has become more mainstream and is on ESPN every day. Hopefully these are the first steps to other major sponsorships with other professional organizations.
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