Buy the rumor, sell the news noise.

Buy rumor, sell news. Should not be that applicable with this launch. The sentiment is typically geared toward earnings reports, company product launches and permit approvals like fda / mining ect...and legislation signing. Launching a easier way to acquire a sought-after asset doesn't fit this. The sentiment is. Front run the new money coming in. Buy buy buy the rumor watch more buying come in at the news and more buying when etf's are listed on exchanges.