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Visa and Bitcoin Rewards App Fold Expand Partnership to New Regions

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Plans include empowering existing local financial service companies to launch their own bitcoin rewards through the Fold infrastructure.

Bitcoin (BTC) rewards app Fold and Visa (V) have expanded their ongoing partnership. The U.S. payments giant will now serve as the exclusive network partner for Fold's prepaid debit and credit products in North America, Europe and Latin America and the Caribbean, Fold said Thursday.

The bitcoin-friendly shopping app Fold first partnered with Visa in 2020 to issue a debit card offering bitcoin (BTC) rewards instead of traditional reward points, similar to the reward levels you'd expect from a credit card.

Users have been rewarded over $30 million in bitcoin since the debit card launch but the expanded collaboration comes at a time when the "demand for bitcoin onramps outside the U.S is growing," said Will Reeves, CEO of Fold. Under the new arrangement, Fold and Visa will enter new regions. Plans include empowering existing local financial service companies to launch their own bitcoin rewards through the Fold infrastructure.

Source Article from Coindesk.

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