Why do all crypto projects sound like this?

Here are some real examples:

"MPC security meets non-custodial card"

"Pioneering NFT liquidity Initiator"

"A trustless chain-to-chain DEX based on zero-knowledge technology."

"Custody-free multi-currency wallet with decentralized atomic swap exchange."

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Having some experience in the space, I know what these terms mean, but it seems extremely idiotic that most of the crypto space indulges in jargon without any desire to communicate effectively to someone new to the space. It's like there is a competition for who can be the most unintelligble and who can sound the most "aDvAnCed".

Am I missing something? Don't we want the space to grow? I promise you that this is completely unfeasible for 99% of people. Cool, we get it, you're smart, you understand these terms. No one cares. What we should care about is onboarding new people, and the entire space is shooting itself in the foot. Buzzwords and jargon aren't impressive. Knowing how something works isn't impressive. Being able to translate your knowledge to the average person IS impressive.